What Are Tracking Cookies and How to Block Them

Ever searched for a product…
And saw ads for it everywhere — even days later?

You’ve been tracked by cookies.
Let’s explain how they work — and how to block them for good.


✅ 1. What is a tracking cookie?

A tracking cookie is a small file saved by websites to:

  • Monitor your browsing across different sites

  • Build advertising profiles

  • Store login or session info

✅ Not all cookies are bad — but tracking cookies follow you between websites.


✅ 2. How do they work?

  • You visit Site A

  • Site A includes ads or scripts from Tracker B

  • Tracker B places a cookie

  • Now, wherever you go — B sees what you click, read, or search

These cookies are used by:

  • Ad networks (Google, Facebook, Amazon)

  • Analytics tools

  • Retargeting platforms


✅ 3. How to view and delete them

In Chrome:

  • Settings → Privacy and Security → Cookies and site data → See all cookies

In Firefox:

  • Settings → Privacy → Manage Data

✅ Clear cookies regularly — or use browser settings to auto-delete on close.


✅ 4. How to block tracking cookies

  • Use Incognito/Private Mode (cookies delete after session)

  • Enable “Do Not Track” in browser settings

  • Install privacy tools:

    • uBlock Origin

    • Privacy Badger

    • DuckDuckGo Privacy Essentials


✅ 5. Use browsers focused on privacy

Try:

  • Brave – blocks trackers and ads by default

  • Firefox with Enhanced Tracking Protection

  • Tor Browser for total anonymity


Key points to remember

  • Tracking cookies follow your activity across websites

  • They’re mostly used for advertising — not malware, but still invasive

  • Delete cookies often and use privacy extensions

  • Choose privacy-first browsers for stronger protection

  • If you wouldn’t let strangers follow you in real life — don’t let cookies do it online

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